Nicole Martinez

Business Development, Sales Manager

Tourism Kelowna

About Me

Working in events and destination experiences has taken me to some incredible places—from my roots in Ontario’s Niagara region to the mountains of Banff and, ultimately, British Columbia’s Okanagan Valley. Along the way, I’ve built a career across luxury golf resorts, the Okanagan wine industry, and business development, all connected by a love of bringing people and memorable experiences together.

Today, I’m the Business Development Sales Manager with Tourism Kelowna, connecting meeting and event professionals across Canada and the Pacific Northwest with one of Canada’s most exciting destinations. I’ve proudly called Kelowna home for more than 15 years, and it’s easy to see why: exceptional wine and culinary experiences, an incredible lake lifestyle, and four seasons that are best enjoyed outdoors. For me, the Okanagan isn’t just where I work—it’s the lifestyle I chose.

Matchmaking Information