Bouchra Assody, CHBA, is a hospitality sales professional with more than 27 years of industry experience and over 20 years specializing in meetings, events, and strategic partnerships.
Known for her relationship-first approach, she has helped association, corporate, and incentive planners deliver successful events through creative solutions, expert guidance, and exceptional service.
Passionate about connecting people and creating memorable experiences, Bouchra believes every great event begins with a trusted partnership.
Connect with her at IMEX America to explore new possibilities for your next meeting or conference.