With 30 years experience in marketing and sales and a lifelong love of Israel, its people, and its culture,I’ve now stepped into a newly created role as Ambassador for the Fattal Hotel Group in the US. Fattal Hotel Group is one of Europe and Israel’s fastest-growing hospitality companies, operating 300+ hotels in over 21 countries under brands including Leonardo Hotels and NYX Hotels. Its newest and most ambitious project yet, The Yacht, opened this year at Herzliya Marina with 325 luxury rooms and waterfront event facilities — a bold statement of how Fattal continues to innovate and grow in an ever-changing industry.