With more than 25 years of experience in hospitality sales, destination marketing, and group business development, Holly Lieberman brings a wealth of industry knowledge and a genuine passion for connecting meeting professionals with the right destination, venues, and hotel partners.
As a member of the Daytona Beach Area Convention & Visitors Bureau, Holly specializes in the national and Florida association markets, working closely with meeting planners to identify opportunities, develop RFPs, source hotels and venues, and create successful programs from the initial conversation through the site visit and contracting process.
Holly represents Daytona Beach, Florida, a destination that offers an ideal combination of business, beachfront appeal, accessibility, and value. With 23 miles of Atlantic Ocean shoreline, a diverse collection of oceanfront and resort hotels, and the Ocean Center Convention Center, featuring more than 205,000 square feet of meeting and event space, Daytona Beach provides flexibility for groups of varying sizes and needs.
A key part of Holly’s approach is understanding what is important to the planner—not simply selling a destination. She works collaboratively with planners and local partners to create solutions that align with a group's objectives, budget, attendance, and overall experience.
What Holly is looking to connect about at IMEX:
National and state association meetings
Corporate meetings and conferences
Multi-day conferences and conventions
Executive and incentive programs
Groups seeking an oceanfront destination with strong meeting infrastructure
Planners interested in site inspections and exploring new destination options
Why connect with Holly?
Whether you are planning a future association conference, looking for a fresh destination for your organization, or simply want to explore what Daytona Beach can offer, Holly can be your resource on the ground. Her extensive hotel and destination sales experience allows her to connect planners with the right local partners while making the sourcing and planning process seamless.
Let’s connect at IMEX Las Vegas and explore what’s possible in Daytona Beach.
