Regional Vice President
Hello! Destination Management
Kate Walsh is Regional Vice President at Hello! Destination Management and has more than 20 years' experience working across logistics, sales and operations.
Kate began her career at Maritz, where she held leadership roles including Managing Vice President of Event Operations and Account Executive. She led high-profile accounts and strategic initiatives, developing a strong appreciation for the dynamic nature of the events industry.
Kate is passionate about creating an inclusive workplace, supporting team members and clients, and delivering results with empathy and emotional intelligence. Her favorite quote is: “Do the best you can until you know better. Then when you know better, do better.” Maya Angelou.
Date

Meeting professionals are under constant pressure to do more with less, stretch budgets, prove value and deliver experiences attendees won't forget. Yet new industry research reveals a disconnect: while nearly half of planners say attendee-to-attendee connection is the most important driver of event success, very few intentionally design for it. At the same time, most events still rely on only basic personalization, leaving opportunities to create deeper engagement untapped.
Join a panel discussion for a behind-the-scenes look at the most effective strategies incorporating personalization and connection that delivered greater value while keeping the budget in mind.
Learning outcomes:
Turn attendee research into design decisions that improve engagement
Maximize production and destination investments by designing spaces and experiences for multiple purposes
Partner with suppliers earlier to uncover ideas that increase attendee value and event ROI
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.5
* CSEP Approved