Born and raised in Dubai, I have more than 26 years of experience in the tourism and events industry. As the Managing Director of Touch +971, a Leading MICE operation, we have been instrumental in positioning Dubai as a premier global destination for business events and incentive travel.

With deep roots in the city and a forward-thinking approach, we blend local insight with international expertise.

Recognized in the MICE sector, Touch +971 continues to inspire teams and partners, setting benchmarks in service, creativity, and operational excellence.