Jeanne Sheehy

Chief Marketing Officer

Bostrom

About the Speaker/Moderator

Jeanne Sheehy, MBA, AAiP, is Chief Marketing Officer and Co-Owner at Bostrom, an AMC Institute-accredited association management company serving nearly 30 trade and professional associations.

A recognized authority on AI adoption, global expansion and value-driven marketing for associations, Jeanne leads Bostrom's AI Strategy and speaks nationally on artificial intelligence, revenue diversification and association marketing strategies tied to measurable growth.

She recently co-presented Reimagining Meetings Through AI-Driven Design at IMEX Frankfurt and moderated The Intelligence Advantage panel at AMCs Engaged, where she received the AMC Institute Chair Award.

Jeanne serves on the Institute for Organization Management faculty at the U.S. Chamber of Commerce and is a past Chair and strategic marketing advisor to the AMC Institute Board.

She holds an MBA from Rockhurst University and a BSc in Business Administration from the University of Missouri.

Matchmaking Information

Attending

Global growth reimagined for associations
Marketing and engagement

Global growth reimagined for associations

Thursday, Oct 15, 2026
11:05 AM - 11:50 AM | America/Los_Angeles
Inspiration Hub | Ideas Theater, B4100
Sponsor (1)
+1
Intermediary block - HOLD Breakfast
Exhibitor event

Intermediary block - HOLD Breakfast

IMEX
IMEX
Wednesday, Oct 14, 2026
8:00 AM - 9:30 AM | America/Los_Angeles
IMEX | See description
Intermediary block - Breakfast with IHG
Exhibitor event

Intermediary block - Breakfast with IHG

IMEX
IMEX
Tuesday, Oct 13, 2026
7:30 AM - 9:00 AM | America/Los_Angeles
IMEX | See description
Intermediary block - Group Presentation - Discover Puerto Rico
Exhibitor event

Intermediary block - Group Presentation - Discover Puerto Rico

IMEX
IMEX
Wednesday, Oct 14, 2026
10:00 AM - 10:30 AM | America/Los_Angeles
IMEX | See description
Intermediary block - Group Presentation - Visit Omaha
Exhibitor event

Intermediary block - Group Presentation - Visit Omaha

IMEX
IMEX
Tuesday, Oct 13, 2026
11:30 AM - 12:00 PM | America/Los_Angeles
IMEX | See description
Intermediary block - ADM Global Mixer
Exhibitor event

Intermediary block - ADM Global Mixer

IMEX
IMEX
Wednesday, Oct 14, 2026
5:30 PM - 7:30 PM | America/Los_Angeles
IMEX | See description
Intermediary block - AMCI Education
Exhibitor event

Intermediary block - AMCI Education

IMEX
IMEX
Tuesday, Oct 13, 2026
9:30 AM - 10:15 AM | America/Los_Angeles
IMEX | See description
Intermediary block - Group Presentation - Tourism Australia
Exhibitor event

Intermediary block - Group Presentation - Tourism Australia

IMEX
IMEX
Tuesday, Oct 13, 2026
1:30 PM - 2:00 PM | America/Los_Angeles
IMEX | See description
Intermediary block - Group Presentation - Go Providence
Exhibitor event

Intermediary block - Group Presentation - Go Providence

IMEX
IMEX
Wednesday, Oct 14, 2026
2:00 PM - 2:30 PM | America/Los_Angeles
IMEX | See description
Association Focus
Leadership and culture

Association Focus

Monday, Oct 12, 2026
2:30 PM - 4:00 PM | America/Los_Angeles
North Convention Center | South Pacific GH
Sponsor (1)
+1

Speaker/Moderator's Sessions (1)

Session
Marketing and engagement
Global growth reimagined for associations
Thursday, Oct 15, 2026
11:05 AM - 11:50 AM | America/Los_Angeles
Education session
Inspiration Hub | Ideas Theater, B4100
English

Global growth reimagined for associations

Navigate disruption and unlock new revenue opportunities. Explore how associations are adapting to AI, changing travel patterns and global shifts. Gain practical insights into meeting innovation, membership growth and diversified revenue streams.

Learning outcomes:

Identify how AI can support membership growth and engagement

Apply strategies to increase meeting and event revenue

Explore alternative revenue streams beyond traditional models

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.75

* CMP/CEU Approved: Strategic Planning, 0.75 credits

* CSEP Approved

AI and tech
Association
Audience engagement
Brand storytelling
Speakers (2)
Avital Rosen
VP Business Development, Kenes Group
Jeanne Sheehy
Chief Marketing Officer, Bostrom
Sponsors (1)
+1
Starts in
3 weeks
3 days
10hours
04 minutes