Massey Pitts is the Vice President of Sales and Marketing at The Palm Springs Surf Club,
where he leads brand strategy, partnerships, and guest experience initiatives for one of
Southern California’s most exciting water and surf destinations. With a background in creative
direction, advertising, marketing, and event production, Massey is known for blending
community engagement with high-impact strategy. Her work spans lifestyle, wellness, and
entertainment, helping to shape the cultural and business landscape of the Coachella Valley and
beyond. Massey has a husband Keith of 33 years, 3 grown children and two granddaughters.