I am a Milwaukee native and veteran of the hospitality industry who joined VISIT Milwaukee as the company’s first female president and CEO in 2019. Under my leadership, the company launched an exciting new brand for the first time in over 20 years, put together dynamic marketing campaigns to increase economic impact to the community and elevate the city’s reputation. Our focus on strategic partnerships has deepened the company’s local connections while developing a nimble team that is more responsive than ever to changes within the travel and hospitality industries.
From promoting the city to the nation during the Milwaukee Bucks’ championship run through nationwide commercials, to leading the city’s bid to secure (and host) the 2024 Republican National Convention to the many industry events that are booked into the city for future years, my team and our strategic leadership has resulted in consecutive year over year growth in economic gains for the region. Prior to working at VISIT Milwaukee, I hone my love for hospitality at Marcus Hotels & Resorts for over 22 years. I am a proud mentor of other women in business and use my free time to support numerous charitable causes through board service. I have been honored as a Milwaukee Business Journal Women of Influence (2017), Tempo Mentor Award Winner (2021), Milwaukee Business Journal Executive of the Year (2022), A Jacken Award Winner (2023) Professional Dimensions Imprint Award Winner (2024), 20 Women to Watch in Hospitality (2025) and a Betty Award Winner (2025) by Milwaukee Magazine.