2. INCENTIVE TRIPS

We create tailor-made incentive programs designed to inspire, motivate and surprise. 

Combining creative thinking, deep local knowledge and trusted partnerships, we turn Iceland’s landscapes into unforgettable experiences. 

We manage every detail with flexibility, precision and passion — and nothing makes us happier than seeing the smiles on our guests’ faces at the end of their journey. 

Here is example: Farm Challenge for group from Canada in 2025 

This project was a fully customized secret incentive trip to Iceland, designed and managed by Iceland Challenge DMC for a private group of farmers from Canada.​

From the very beginning, the destination remained a surprise. Participants only discovered where they were heading at the airport, when the organiser revealed Iceland as the final destination — setting the tone for an unforgettable and emotional journey.​

The program combined authentic Icelandic farm life, outstanding nature, and premium experiences, creating a meaningful connection between Icelandic and Canadian agricultural communities.​​​

While the group explored Iceland’s dramatic landscapes and unique farming environment, our team provided full operational support, including transportation, accommodation coordination, dining, activities, and on-site assistance — ensuring a smooth, safe, and inspiring experience.​

This incentive journey was designed not only as a reward, but as a shared learning and cultural exchange, leaving participants with lasting memories, new perspectives, and stronger connections — long after returning home.