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CEO, DRPG America Inc
DRPG America Inc
Matt Franks has more than 25 years’ experience in live events and creative communications, working with major brands around the world.
Matt is Chief Operating Officer of DRPG, where he is responsible for the company’s full range of services worldwide.
DRPG is a global creative communications company providing integrated in-house services, with offices in the UK, North America and Europe and plans to expand into the Asia-Pacific region.
Matt has been included in the Eventex Top 100 Most Influential People in the Event Industry list and named a Conference & Incentive Travel A-List Alumni.
Date
In a world of increasing digital noise and growing concerns about trust, face-to-face experiences offer a powerful way to build credibility and connection. Explore how live events can strengthen audience trust, demonstrate value and help secure greater investment in event programs.
Learning outcomes:
Explore case studies showing how events have driven measurable business outcomes
Position the value of face-to-face experiences with stakeholders
Demonstrate audience engagement compared with other communication channels
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.5
* CMP/CEU Approved: Evaluation Process, 0.5 credits
With constant pressures to expand the reach of events and experiences, learn how the hybrid format plays a key role in achieving this. An effective hybrid experience cannot be achieved by simply streaming an event of experience, there's a lot more to it.
Explore the considerations and the different approaches available to create an engaging hybrid experience that returns value.
Learning outcomes:
Understand the value a hybrid experience can create
Understand the considerations when designing a hybrid experience
Learn about the benefits that a hybrid event offers
In a world of increasing digital noise and growing concerns about trust, face-to-face experiences offer a powerful way to build credibility and connection. Explore how live events can strengthen audience trust, demonstrate value and help secure greater investment in event programs.
Learning outcomes:
Explore case studies showing how events have driven measurable business outcomes
Understand how to position the value of face-to-face experiences with stakeholders
Learn how to demonstrate audience engagement compared with other communication channels
* CMP/CEU Approved: Evaluation Process, 0.5 credits
With constant pressures to expand the reach of events and experiences, learn how the hybrid format plays a key role in achieving this. An effective hybrid experience cannot be achieved by simply streaming an event of experience, there's a lot more to it.
Explore the considerations and the different approaches available to create an engaging hybrid experience that returns value.
Learning outcomes:
Understand the value a hybrid experience can create
Understand the considerations when designing a hybrid experience
Learn about the benefits that a hybrid event offers
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.5
* CMP/CEU Approved: Evaluation Process, 0.75 credits
* CSEP Approved