Founder
GURU Media Hub
Jay Schwedelson is the USA Today bestselling author of Stupider People Have Done It, founder of SubjectLine.com and GURU Media Hub, and host of the marketing podcast Do This, Not That: For Marketers Only.
The companies Jay has founded and led have generated more than $500 million in revenue.
Date

Discover practical event marketing tactics that can help increase registrations, strengthen engagement and boost attendance without adding unnecessary complexity.
Explore what works, what to avoid and which simple actions can deliver measurable results for future events.
Learning outcomes:
Replace outdated tactics with proven approaches
Increase registrations and attendee engagement
Apply practical marketing actions immediately
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.5
* CSEP Approved