I'm Director of Engagement & Commercialisation at ExpoPlatform, where I help organisers get more out of their events, both for their audiences and for their bottom line.
Until June 2026 I was Head of Product Technology at IMEX, where I led the implementation of ExpoPlatform across IMEX Frankfurt and IMEX America. Over four and a half years I helped grow both shows and built a deep understanding of the MICE industry.
Having worked on the organiser's side shapes how I work now. I focus on understanding what audiences actually come for, and on using digital event delivery to open up new revenue streams.
