As Head of Business Events at Brisbane Economic Development Agency (BEDA), Holly Aldridge leads a team who are focused on identifying, securing and supporting conference and incentive business events to be held in Brisbane, Australia.
As the official convention bureau for the city of Brisbane, host city of the 2032 Olympic and Paralympic Games, BEDA are the experts representing the destination and connecting event organisers to venues, suppliers, government and industry to support and enhance business and major events.
Holly provides expertise connecting Brisbane's world-class venues and experiences, industry and research strengths to help event organisers meet and achieve their strategic objectives.
