The power of exceptional experiences: designing incentive moments that move people, loyalty and results
Trends and research
Starts in
5
weeks
3
days
15
hours
48
minutes

The power of exceptional experiences: designing incentive moments that move people, loyalty and results

Marketing
Brand storytelling
Wednesday, Oct 14, 2026
11:45 AM - 12:30 PM | America/Los_Angeles

Education session

Inspiration Hub | Insights Theater, B4100
English
Starts in
5
weeks
3
days
15
hours
48
minutes
About

Exceptional experiences are no longer a luxury add-on; they are a strategic advantage. In a world where audiences can personalise almost every part of their lives in minutes, the bar for incentive travel and live events has never been higher. The question is no longer simply how to impress people, but how to design moments that make them feel seen, valued and motivated to act.

This conversation brings together three senior voices with deep authority across luxury experience, incentive travel and the business of human connection: Neen James, Stephanie Harris and Annette Gregg. Together, they will unpack what separates a well-run programme from an unforgettable, purpose-led experience—and why getting this right matters for engagement, loyalty, brand differentiation and commercial impact. Through a person-centric lens, attendees will explore how to decode the luxury mindset, balance exclusivity with authenticity, and design experiences that resonate long after the event ends

Use this assessment to learn more about your Luxury Mindset with Neen James: https://survey.alchemer.com/s3/7716610/Neen-James-Assessment-2024

Learning outcomes:

Reframe luxury in incentive travel as intentional design rather than extravagance

Explore how the five luxury levers can be translated into practical design decisions

Evaluate the role exceptional experiences play in strengthening organizations and incentive programs

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.5

* CSEP Approved

Speakers

Stephanie Harris

President / CEOIncentive Research Foundation

Neen James

Leadership StrategistNeen James Inc.

Mary Beth Reeves

Director of Sourcing and SustainabilityMGME