Founder + Director
The Conference for Conferences
Jenny Sauer-Klein is a global leader in experience design, known for creating transformational experiences that prioritize connection over content. She is founder and CEO of The Primary Shift, a workplace experience design studio that helps organizations including Airbnb, Google, Autodesk and Adobe bring their cultures to life through dynamic offsites, trainings and summits.
Jenny founded groundbreaking gatherings including The Culture Conference, named one of Inc. Magazine's Top 30 Conferences for Entrepreneurs, The Conference for Conferences, featured by Bloomberg, and the Offsite for Offsites. Through these industry gatherings, event leaders rethink how conferences and offsites can become more participatory, engaging and human.
Previously, Jenny co-founded AcroYoga and helped grow it into a global brand and community with millions of practitioners, including Tim Ferriss, Sergey Brin and Tom Brady. Her work has been featured in The New York Times, Forbes, Fast Company and Inc., as well as Tim Ferriss' book Tools of Titans.
Jenny lives in the San Francisco Bay Area with her husband, their two children and her mother-in-law.
Date

Traditional conference formats often leave attendees overwhelmed and disengaged. Explore practical alternatives that encourage participation, increase movement and create more meaningful dialogue. Leave with ideas you can use to design more engaging conference experiences.
Learning outcomes:
Test formats that drive engagement
Design conferences that amplify dialogue
Increase movement to support participation and productivity

Busy, high-pressure lives in the events industry can make it hard to find balance between work and fun. But what if the two could work together?
Explore how experiential design can blur the lines between work and play, helping to boost creativity, productivity and connection. Discover how joy, thoughtful learning design and culture can help teams perform at their best.
Learning outcomes:
Identify what mindful design is and how enjoyment can support productivity
Recognize the value of mindful fun and creativity in high-performing teams
Build a play-forward mindset to engage your team in learning experiences
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.5
* CSEP Approved