Attendees have never valued face-to-face events more, yet many arrive feeling overwhelmed, uncertain and underprepared. Concerns about networking, fitting in, what to wear, navigating busy agendas and finding time to recharge can create barriers to engagement before an event even begins.

In this hands-on, interactive workshop, explore how Hilton's World's Most Welcoming Events research uncovered the hidden anxieties shaping attendee behavior and what planners can do about them. Through practical exercises, games and real-world examples, discover proven strategies to reduce stress, increase connection and design experiences that help attendees feel confident, comfortable and genuinely glad they attended.

Backed by global research, the World's Most Welcoming Events program provides practical tools and tactics to improve the attendee experience, drive stronger engagement and encourage repeat attendance.

Learning outcomes:

Learn tactics to boost attendee preparedness and confidence before the event

Discover strategies to reduce stress around networking, dining and what to wear

Design experiences that increase satisfaction and inspire attendees to return

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 1

* CMP/CEU Approved: Event Design, 1.0 credits

* CSEP Approved