Explore the trends shaping meetings and events in 2027. Gain insight into changing attendee expectations, emerging business priorities and the strategies organizations are using to build resilience and create greater value.

Learning outcomes:

Identify key trends shaping meetings and events in 2027

Explore changing attendee expectations and drivers of event success

Examine strategies for resilient and future-focused meetings programs

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.75

* CMP/CEU Approved: Strategic Planning, 0.75 credits

* CSEP Approved