Ever wish you could bottle joy? While we’re not quite there yet, we have found ways to measure it and use those insights to create more meaningful, memorable experiences.

Explore “Joyosity,” why it matters and how it can support both your attendees and your team. Hear real-world stories from entrepreneurs working to measure joy and footfall as indicators of engagement, and learn how data can help shape better event outcomes.

Discover how ethical facial expression and location analysis can turn attendee behavior into real-time insights, supporting deeper audience understanding, more informed decision-making and stronger customer success.

Learning outcomes:

Hear from pioneers exploring joy and how to measure it

Discover how new technologies can help analyze joy in participants

Recognize how measuring and improving joy levels can support your event goals and retention

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.75