Chief Executive Officer
Pinnacle Live
Natalie De Fazio is Chief Executive Officer of Pinnacle Live, a provider of event technology and production services. With more than 20 years' experience in strategy consulting, operations and corporate leadership, Natalie specializes in transforming organizations, building high-performing teams and driving sustainable growth.
Before becoming CEO, Natalie was Founding President of Pinnacle Live, where she helped shape the company’s strategic direction, expand its capabilities and strengthen its people-first culture. She previously served as Vice President of Corporate Strategy at Freeman Company and was a member of the Executive Committee at Encore Event Technologies.
Earlier in her career, Natalie held leadership and consulting roles at KPMG, Stax Inc., Aon Hewitt and Accretive Health. She also founded the consulting firm NMD Strategy.
Date

Explore the relationship between creativity and strategy, where bold ideas meet business objectives. Does creativity drive strategy, or does strategy unlock creativity?
Hear three industry perspectives on how these forces interact, influence decision-making and shape the creative process. Take away ideas for bringing strategic thinking and creativity closer together in your work.
Learning outcomes:
Combine logic and imagination to support high-performing, people-centered organizations
Use technology strategy to bring creative, connected experiences to life
Bring creative thinking into your everyday business strategy
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.75
* CMP/CEU Approved: Strategic Planning, 0.5 credits