As Vice President of Marketing & Communications for Visit Florida Keys & Key West, Crystal Blaskis helps shape how one of the country’s most distinctive destinations is positioned and promoted. Her work spans brand strategy, partnerships, stakeholder engagement, and destination marketing, with a focus on turning ideas and insights into meaningful action.
Crystal brings a collaborative, thoughtful approach to her role and believes the strongest destination marketing happens when traveler interests, community priorities, and the right partnerships come together.
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